Make It A Great Day, Inc. is recognized as a local web marketing expert. On Oct. 31, the Vancouver Business Journal published an article called “Show me the money”. A piece that focused on the pros and cons of today’s web marketing options. Matt Peterson, Principle of MIAGD, comments on website analytics, credibility, and podcasting.
On June 16th, 2008 Investment News, "The Leading News Source for Financial Advisers" published a Technology roundtable transcript. It's an edited transcript of a round-table discussion that took place with several financial advisors about the use of technology in their practice. Topics include SECURING SYSTEMS AND DATA, FINANCIAL PLANNING SYSTEMS, COMMUNICATING CONCEPTS, AND MORE.
It's a great way to learn about some of the popular services out there. Many of the discussed services can be integrated into your AdvisorFlex™ 2.0 Website and/or Custom Client Portal. For instance, you can add screencasts to your Custom Client Portal to show clients recorded video demos from your computer screen. You can add an embedded web seminar (webinar) to your AdvisorFlex™ 2.0 Website to show prospects or clients your computer screen in real time. Save money by not using GoToMeeting, while getting clients and prospects familiar with your site.
10 Ways Advisors Can Boost Their Search Engine Ranking Position (SERP)
Written by Matt
Wednesday, 01 October 2008 00:00
Advisors always ask me; “How can I move up in search engine rankings on Google?” The only way to guarantee it (for specific keywords) is to pay for your position with pay-per-click ads, but here are a few things that will really help. But don’t tell the competition! Much of the information here is based on a 2007 study about ranking in Google from SEO moz.org.
1. Keyword Use in Title Tag
The number one factor in ranking a page on search engines is the title tag. These are the words in the source of a page in <title> and appear in the blue bar of your browser. Choose the title of an article very carefully. AdvisorFlex™ 2.0 Websites will automatically use the title of the article in the title tag (what appears in the blue bar), which is very helpful.
Written by Maribeth Kuzmeski | for Red Zone Marketing
Saturday, 07 July 2007 00:00
1. "5-5-5-20'" Seminar Strategy
Pick 5 key clients in one niche (retired from one company).
Mail 5 seminar invitations to the 5 key clients on a specific problem-solving seminar for people in this niche (getting ready to retire from this company).
Make 5 phone calls to the 5 key clients within 2-3 days of the mailing.
Ask them to pass the invitations along to 5 people they know who would be interested in this seminar.
20 attendees will show up if the system is followed. Simple &inexpensive!
I'm excited to share an MIAGD Client service that might be helpful to you.
JATAJ Wealth Advisors Network was founded to create a place, one place, where advisors could go to find all of the resources dedicated to the Independent RIA. Think of it as your “Conference On Call.”
Benefits include:
A Resource Directory of companies that support the Independent RIA (The Exhibit Hall)
Articles written by some of the industry’s movers and shakers (Sessions)
Podcasts of interviews with industry experts (More Sessions)
An email listserve joining our community of members to share best practices ideas (Conversations in the Hallway)
An e- newsletter dedicated to your success (Your Conference Program to keep you abreast of what’s happening)
